Understanding how the human mind works is essential.

Biases

👉 https://growth.design/psychology

Laws of UX

👉 https://lawsofux.com/

Gestalt Principles

👉 https://blog.prototypr.io/gestalt-principles-applied-to-ux-design-af47bcf4bd28

How our mind works / general user psychology

Anything else that’s interesting and doesn’t fall under the above-mentioned categories.

Keep searching!

Bibliography

👉 About Face by Alan Cooper

👉 Designing for Emotion by Aarron Walter

👉 Laws of UX by Jon Yablonski